How should I use CSS in my email templates?
Even with error free code there are many ways to build the page! Here are some tips to help you get your email template looking the way you want it in as many email clients as possible, as quickly as possible.
Here are our email design styling tips:
- Use inline rather than embedded or linked CSS.
- Shorthand CSS rules are normally best avoided ("background-color: red" works in Hotmail but "background: red" doesn't).
- Check text / background contrast, with and without images loaded.

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